Every year the Top 100 Destination Sustainability Stories competition collects sustainable tourism stories and good practices from destinations all over the world to be shared as inspiring examples to others, from tourism professionals to travellers. By telling their stories, destination management organisations can be acknowledged and recognised for the solutions they have implemented in response to challenges and problems they have faced. With the tourism sector facing very challenging times in the past years, the resiliency and hard work of these destinations to become more responsible should be celebrated.
The 2021 selection included Rogla-Pohorje Tourist Destination, with the story “ HAND IN HAND INTO A GREEN FUTURE«.
Submissions were evaluated by the Sustainable Top 100 Team, country experts and Green Destination Partners, coordinated by Green Destinations. The Top 100 Committee stresses that selection to the Top 100 list does not mean the destination is sustainable, but that the destination has been pre-selected based on a minimum level of compliance with the core criteria of the Green Destinations Standard and selected to the list based on the assessment of their Good Practice Story.
The competition is held under the auspices of the Top 100 Partnership, with special contributions by: Green Destinations, QualityCoast, Travelife, ITB Berlin, Asian Ecotourism Network, Ecotourism Australia, Global Ecotourism Network, Sustainable First and GLP Films.
The story “HAND IN HAND INTO A GREEN FUTURE” and the whole 2021 Top 100 list will be available on the Green Destinations website ( https://greendestinations.org/sustainabletop100/).
Top 100 evaluator comment:
"The innovative character of this project, coming up from a cooperative strategy, makes the destination unique. Different municipalities and regions share the same goals, mission and vision and cooperate together to go towards the same direction."
- Top 100 evaluator
"Rogla and the RPTD joined forces with 3 other municipalities in order to promote breakthrough and less-visited municipalities and move tourists from more crowded areas. This means a more balanced distribution and the local population to secure their welfare. This story shows the collaboration of 4 municipalities creating new business opportunities which wouldn't have been possible but were able to make the destination more attractive for many locals and foreigners."
- Top 100 evaluator